Sledovať
Zdenko Mago
Zdenko Mago
assistant professor, University of Ss. Cyril and Methodius in Trnava
Overená e-mailová adresa na: ucm.sk
Názov
Citované v
Citované v
Rok
New trends of marketing communication based on digital games
Z Mago
European Journal of Science and Theology 13 (6), 171-182, 2017
172017
The Concept of Timelessness Applied to Advergames
Z Mago
Acta Ludologica 1 (2), 18-33, 2018
122018
Easter eggs in digital games as a form of textual transcendence (case study)
Z Mago
Acta Ludologica 2 (2), 48-57, 2019
112019
Reklama. Teorie, koncepce, modely
J Světlík, Z Bačíková, M Kačániová, P Mikuláš, Z Mago, S Van Wichelen
Wyższa Szkoła Informatyki i Zarządzania z Siedzibą w Rzeszowie, 2017
112017
In-game Advertising within Alan Wake and its Perception
Z Mago, J Knapcová
Marketing Identity, 491-502, 2015
52015
ADVERTAINMENT THE RELATION BETWEEN GUERRILLA MARKETING AND DIGITAL GAMES
ŁPWZ Mago
Group, 2, 2008
42008
Fake-vertising and Mobile Games: Case Study of ‘Pull the Pin’Ads
Z Mago
Communication Today 11 (2), 132-147, 2020
32020
Attentat 1942
Z Mago
Apparatus. Film, Media and Digital Cultures of Central and Eastern Europe, 2019
32019
Increasing awareness and learning about eco-innovations through digital games
Z Mago
European conference on games based learning, 1013-1015, 2019
32019
Bringing reality closer to gamers
Z Mago
Megatrendy a médiá 5 (1), 81-94, 2018
32018
Violence and digital games facts beyond myths
Z Mago
European Journal of Science and Theology 12 (5), 135-144, 2016
32016
Games on social networks and the promotion within
Z Mago
Studia Ekonomiczne, 49-58, 2014
32014
The use of computer games for promotional purposes
Z Mago, P Mikuláš
Journalism and Mass Communication 3 (1), 55-56, 2013
32013
Tetris and Gamification in Marketing Communication
Z Mago
New Perspectives in Game Studies, 91, 2014
22014
THE LAST OF US PART II
Z Mago
Acta Ludologica 3 (2), 87-88, 2020
12020
Romero Eternal
Z Mago, J Romero
Acta Ludologica 3 (1), 68-70, 2020
12020
Self-and cross-promotion within digital games
Z Mago
Marketing Identity 4 (1/2), 336-345, 2016
12016
Learning by Playing. A Case Study of the Education in Photography by Digital Games
Z Mago, ŁP Wojciechowski, M Balážiková, AJ Shelton
Journal of Education Culture and Society 14 (1), 465-479, 2023
2023
The last of us (TV series)
Z Mago
Acta Ludologica 6 (1), 124-127, 2023
2023
Perception of the Higher Education in Digital Games by Slovak High School Students
K Fichnová, Z Mago, P Lenghart
Media Literacy and Academic Research 5 (2), 95-109, 2022
2022
Systém momentálne nemôže vykonať operáciu. Skúste to neskôr.
Články 1–20