| Reklama. Teorie, koncepce, modely J Světlík, Z Bačíková, M Kačániová, P Mikuláš, Z Mago, S Van Wichelen Wyższa Szkoła Informatyki i Zarządzania z Siedzibą w Rzeszowie, 2017 | 21 | 2017 |
| New trends of marketing communication based on digital games Z Mago European Journal of Science and Theology 13 (6), 171-182, 2017 | 17 | 2017 |
| Easter eggs in digital games as a form of textual transcendence (case study) Z Mago Acta Ludologica 2 (2), 48-57, 2019 | 13 | 2019 |
| The Concept of Timelessness Applied to Advergames Z Mago Acta Ludologica 1 (2), 18-33, 2018 | 13 | 2018 |
| Fake-vertising and Mobile Games: Case Study of ‘Pull the Pin’Ads Z Mago Communication Today 11 (2), 132-147, 2020 | 5 | 2020 |
| In-game Advertising within Alan Wake and its Perception Z Mago, J Knapcová Marketing Identity, 491-502, 2015 | 5 | 2015 |
| ADVERTAINMENT THE RELATION BETWEEN GUERRILLA MARKETING AND DIGITAL GAMES ŁPWZ Mago Group, 2, 2008 | 5 | 2008 |
| Attentat 1942 Z Mago Apparatus. Film, Media and Digital Cultures of Central and Eastern Europe, 2019 | 3 | 2019 |
| Increasing awareness and learning about eco-innovations through digital games Z Mago European conference on games based learning, 1013-1015, 2019 | 3 | 2019 |
| Bringing reality closer to gamers Z Mago Megatrendy a médiá 5 (1), 81-94, 2018 | 3 | 2018 |
| Violence and digital games facts beyond myths Z Mago European Journal of Science and Theology 12 (5), 135-144, 2016 | 3 | 2016 |
| Games on social networks and the promotion within Z Mago Studia Ekonomiczne, 49-58, 2014 | 3 | 2014 |
| The use of computer games for promotional purposes Z Mago, P Mikuláš Journalism and Mass Communication 3 (1), 55-56, 2013 | 3 | 2013 |
| Tetris and Gamification in Marketing Communication Z Mago New Perspectives in Game Studies, 91, 2014 | 2 | 2014 |
| Learning by Playing. A Case Study of the Education in Photography by Digital Games Z Mago, ŁP Wojciechowski, M Balážiková, AJ Shelton Journal of Education Culture and Society 14 (1), 465-479, 2023 | 1 | 2023 |
| Reflection of Marvel’s Spider-Man Games in the Context of Current and Upcoming Media Trends Z Mago Megatrendy a médiá 8 (1), 551-562, 2021 | 1 | 2021 |
| The Last of Us Part II Z Mago Acta Ludologica 3 (2), 87-88, 2020 | 1 | 2020 |
| Romero Eternal Z Mago, J Romero Acta Ludologica 3 (1), 68-70, 2020 | 1 | 2020 |
| Self-and cross-promotion within digital games Z Mago Marketing Identity 4 (1/2), 336-345, 2016 | 1 | 2016 |
| Fans on the silver screen: Portrayals of fandom in the Marvel Cinematic Universe J Radošinská, Z Mago The Journal of Popular Culture 56 (3-4), 731-743, 2023 | | 2023 |
