| Industry platforms and ecosystem innovation A Gawer, MA Cusumano Journal of product innovation management 31 (3), 417-433, 2014 | 2693 | 2014 |
| Platform leadership: How Intel, Microsoft, and Cisco drive industry innovation A Gawer, MA Cusumano Harvard Business School Press 5, 29-30, 2002 | 2607 | 2002 |
| The Japanese automobile industry: Technology and management at Nissan and Toyota. MA Cusumano | 1464 | 1985 |
| Microsoft secrets RW Selby, MA Cusumano How the World’s Most Powerful, 1998 | 1332* | 1998 |
| How companies become platform leaders MA Cusumano MIT Sloan management review, 2008 | 1168 | 2008 |
| Strategic maneuvering and mass-market dynamics: The triumph of VHS over Beta MA Cusumano, Y Mylonadis, RS Rosenbloom Business history review 66 (1), 51-94, 1992 | 1072 | 1992 |
| Supplier relations and management: a survey of Japanese, Japanese‐transplant, and US auto plants MA Cusumano, A Takeishi Strategic management journal 12 (8), 563-588, 1991 | 1040 | 1991 |
| The elements of platform leadership MA Cusumano MIT Sloan management review, 2002 | 925 | 2002 |
| The business of platforms: Strategy in the age of digital competition, innovation, and power MA Cusumano, A Gawer, DB Yoffie Harper Business, 2019 | 881 | 2019 |
| Thinking beyond lean: how multi-project management is transforming product development at Toyota and other companies MA Cusumano, K Nobeoka Simon and Schuster, 1998 | 747 | 1998 |
| Cloud computing and SaaS as new computing platforms M Cusumano Communications of the ACM 53 (4), 27-29, 2010 | 708 | 2010 |
| Japan's software factories: a challenge to US management MA Cusumano Oxford University Press, 1991 | 700 | 1991 |
| Services, industry evolution, and the competitive strategies of product firms MA Cusumano, SJ Kahl, FF Suarez Strategic management journal 36 (4), 559-575, 2015 | 667 | 2015 |
| The business of software: What every manager, programmer, and entrepreneur must know to thrive and survive in good times and bad MA Cusumano Simon and Schuster, 2004 | 652 | 2004 |
| Competing on Internet time: Lessons from Netscape and its battle with Microsoft MA Cusumano, DB Yoffie The Free Press, 1998 | 621 | 1998 |
| The limits of" Lean" MA Cusumano Sloan management review 35, 27-27, 1994 | 539 | 1994 |
| How traditional firms must compete in the sharing economy MA Cusumano Communications of the ACM 58 (1), 32-34, 2014 | 473 | 2014 |
| Technological pioneering and competitive advantage: the birth of the VCR industry RS Rosenbloom, MA Cusumano California management review 29 (4), 51-76, 1987 | 455 | 1987 |
| An empirical study of manufacturing flexibility in printed circuit board assembly FF Suarez, MA Cusumano, CH Fine Operations research 44 (1), 223-240, 1996 | 450 | 1996 |
| Services and the business models of product firms: An empirical analysis of the software industry FF Suarez, MA Cusumano, SJ Kahl Management Science 59 (2), 420-435, 2013 | 410 | 2013 |
Annabelle GawerChaired Professor of Digital Economy and Director, Centre of Digital Economy (CoDE), U of Surrey.Verified email at surrey.ac.uk
